With the evolution of communication channels, customers want direct & quick access to your information and video content is a great way to make that happen. You can use it for everything from building customer rapport, to promoting your brand, services or products.
Why should you invest in
Glad you asked. Today, Video content marketing is one of the most powerful way to reach, engage & delight your customer. It is not only used for brand engagement & awareness but also works great as a conversion tool. It’s the perfect medium to deliver mid-funnel content such as how-to’s, customer testimonials, Webinars, live-stream events and deliver viral (entertaining) content that can fuel you lead engine.
Don’t believe us ? Here’s some data on Video Marketing that could get any inbound marketer excited about video.
Video can attract 300% more traffic to your website and help nurture your leads.
More than 150% increase in organic search traffic.
70% of consumers prefer to learn about new products or services through Video
64% of viewers are likely to make a purchase after watching a brand video.
According to Hubspot, just by including a video on your landing page can boost conversion rates by almost 80% and early adopters are already reporting 70-80% positive ROI results. And that’s just one tactic.
Smart Marketeers around the Globe are jumping all over the opportunity. So If you haven’t already got Video in your Marketing Strategy you are already falling behind your competitors.
Most Marketing and sales team already understand the importance of creating Video Content for their business yet many of them resist the urge to go ahead. A lot of times the resistance is due to lack of expertise or concerns related to Costs, Time or Quality. You will be surprised at how easy & cost effective it is to get started
Don’t have a team in-house but want to get started ? No problem. Think of us as an extension of you marketing team. With more than a decade of experience our team can help you create the right content be it a corporate video or customer testimonials. We guarantee maximum value from you investment without compromising on production quality.
We can help you raise your ‘Video’ game with our in-house training that can help your team get up and running with the production of Video content. We will guide you at every stage of Video production form working on your ideas to publishing your content and measuring its performance. Our experts are always a call away .
Your brand is unique and so is your story. Our animators, Producers and Videographers will tell your stories to your audience. Through video we can help build trust and value for your brand. A well executed piece of video content is an engaging experience that can leave a lasting impression on the viewer.
For years, one of the biggest challenges with Video has been ROI measurement. But thats all changed, our team can help you track number of views, interactions and monitor information using live dashboards and to get the insights on your video and make the tweaks required to refine, build and engage your audience