Customer Personas Done Right!
To gain a deeper understanding of the mindset of your customers, you need to invest time and use different tools & strategies. The idea is to put yourself in the shoes of your customers! But how well do you know your customers? Is there a way to identify them and know who your customers really are? You can achieve this by building an effective customer persona. Customer personas help businesses target the right audiences and market their products in a way that resonates with their audience. In this webinar, learn how to build one that is right for your business. This webinar video will help you understand the need of the Customer Persona as our Marketing Expert Jaljeet Ajani explains the detailed steps on how to build one that is right for our business. Learn the strategies to get surveys, focus groups, and interviews aligned as required based on the stage at which you are. Here is a sneak peek:
- Need For Customer Persona
- Quantitative vs Qualitative Research
- Competitor Analysis
- Build Your Own Customer Persona